The Rawry Story

“If Rawry doesn’t use it, we don’t make it.”

David and Rawry

It All Started With Rawry

In 2016, David walked into a local shelter just to browse. That’s when Rawry — full-grown, pastel calico, bobbed tail — rubbed against his leg, flopped over dramatically, and looked up like she already knew.

She wasn’t loud. Not chatty unless she was hungry. Not great with other animals. But she loved humans. Her adoption fee was $20 and came with a free vet visit. Nobody wanted her. But David didn’t want just any cat — he wanted her.

Pet Cabin product image

Why We Started the Brand

We were tired of flimsy, ugly pet gear that didn’t last. We wanted products that looked good, worked better, and actually held up to daily life. So we started with the basics — made to meet higher standards of comfort, quality, and care.

Our very first product was the Pet Cabin, built for Rawry's anxiety and our living room. Real wood, a felt roof and a washable cushion, in a design that fits right in.

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Rawry essentials litter and toys

Redefining Everyday Essentials

We started with the little things — the daily basics that mattered most. But nothing we found was quite right. So we made our own essentials: better for Rawry, better for our home.

Our tofu litter clumps fast, controls odor naturally and is 99% dust free. Our toys are soft but durable, bright but minimal, and tested by Rawry herself. Play and cleanup, upgraded.

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Rawry resting on the Orthopedic Pet Bed

Rawry’s Recovery Changed Everything

In 2024, Rawry needed oral surgery — and recovery wasn’t easy. She stopped eating. She hid more. The soft beds we had weren’t supportive enough, and nothing was easy to clean. That’s when we realized: healing is part of care.

So we made the Orthopedic Pet Bed: crushed memory foam under a soft cover that's water repellent and washable. It gave her a comfortable, quiet place to rest. Made for pets, comfy for people too.

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Meet the Pets

They’re more than mascots — they’re product testers, nap experts, and chaos agents. Our products get field-tested (and fur-tested) by the ones who use them most.

Rawry photo

Rawry

Chief Cat Officer

Full-grown when adopted. Total boss. She oversees everything, from product testing to nap quality control. Quiet unless she's hungry, and the sweetest boss we've ever had. She loves naps, quiet spots and watching the world from up high.

Teddy photo

Teddy

Intern, Security & Morale

Teddy is our emotional support sidekick: equal parts soft and suspicious. He follows board member Steve from room to room to keep him on task. And if you’re lucky, you get to rub the belly. Once. Before he'll demand treats.

He loves long naps in sunbeams on his Orthopedic Pet Bed.

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Mimi photo

Mimi

Rescued. Reigning.

Found in a trash bag, now running the show. Mimi talks back, loves full-body pets (yes, even belly rubs), and has a talent for perfectly timed food heists. Most days, you’ll find her posted up on the Cabin roof, keeping watch.

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Findus photo

Findus

Soft paws, strong opinions

Black European shorthair with flair. Findus refuses to nap unless both humans are present — preferably watching him. He loves high places but insists on a human ladder to climb down, loudly and without apology.

... and the Humans

They make the coffee, answer the emails, and pack the boxes — but we all know who’s really in charge.

David photo

David

Founder, Rawry’s Assistant

David adopted Rawry in 2016 and built the company around her needs (and demands). He handles product design, strategy, and daily clean-up. Wherever Rawry goes, he follows — especially if she’s yelling about lunch.

Alex photo

Alex

Customer Service

Alex answers your emails with care, speed, and just the right amount of emoji. When he's not helping customers, he’s into skateboarding, indie music, raising sea monkeys and Venus fly traps, and wandering the woods.

Sarah

Chief Design Consultant

Sarah brings the taste. She studied at SCAD. She’s behind our packaging, layouts, and why everything just looks… right. She’s a Lord of the Rings fan, and a firm believer in good coffee and better kerning.

Steve

Board Member

Steve’s job title is vague on purpose. He helps with strategy, snacks, and keeping Teddy in line. When he’s not working, he’s watching old movies, thrifting odd treasures, or feeding his backyard chickens.

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Our best-loved basics, tested by the team and made to last.

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